Innovation for Good: How We’re Helping NICU Babies and Families

Sep 24th 2024

At GE Appliances, we believe in using our innovation and expertise to create positive change in the world. That’s why we’ve partnered with Mothers’ Milk Bank Northeast to help support babies in the NICU, ensuring they receive the critical nutrition they need to thrive.

Leveraging Technology to Make a Difference

With the help of Salesforce's cutting-edge cloud technology, GE Appliances is empowering the Milk Bank to better track milk donations and manage donor screenings. This ensures that more families can receive the life-saving milk their babies need in the NICU.

A Collaborative Effort Led by Passionate Women in Digital Technology

This initiative has been driven by the leadership of women across our company who are passionate about creating real impact. By coming together, they have demonstrated that innovation at GE Appliances goes far beyond products—it’s about finding solutions that make a difference in people’s lives.

Helping Babies and Families in Need

The Mothers' Milk Bank Northeast serves some of the most vulnerable babies, prioritizing those in neonatal intensive care units. When a mother’s own milk isn’t available, donor milk becomes a critical option, and with the support of GE Appliances, the Milk Bank is now better equipped to meet the growing demand.

As part of NICU Awareness Month, watch the full video below to see how our employees are turning ideas into real impact.