Transforming GE Appliances: Inside Our 5-Year Journey of Growth and Positive Economic Impact

While GE Appliances (GEA) has been around for more than 100 years, 2016–2021 have been the most successful in our history. With the entrepreneurial mindset of a startup and investments in innovations, we have expanded our portfolio of traditional core products and adopted a strategic focus on new technology—all of which have enabled GEA to become the fastest-growing appliance company in the U.S. Our double-digit compound annual growth rate (CAGR) over the last five years exceeds that reported by any competitor. Our investment and growth in the U.S. are responsible for creating more than 100,000 jobs.


Nationwide Impact

The economic impact of GEA can be felt throughout the United States—and especially in the five states where we operate manufacturing facilities. Our national footprint begins at our headquarters and largest operation in Kentucky and ripples throughout our expanding manufacturing operations in Georgia, Alabama, South Carolina, and Tennessee, as well as our R&D, sales, distribution and support operations in 46 states. This expanding footprint reflects the strategic commitment we made when we became a subsidiary of Haier Smart Home in 2016: To maximize American production capabilities and increase reshoring of U.S. manufacturing.

Our economic impact is fueled by a number of key inputs including: Payroll; investments in new technology, product development and manufacturing; the purchase of raw materials, components and services; and spending by our employees and suppliers. These factors, along with the federal, state and local taxes they generate, help GEA strengthen the national and regional economies where we operate.